Knowledgebase: Video Pop Funnels
What are interactions and leads?
Posted by on 15 June 2015 01:34 PM

Interactions are visitors who have seen and engaged with the site widget. If a visitor interacted with the widget by moving to other videos or clicking through to another link, this will count as an interaction. 

When the site visitor fills in a form, they are upgraded/promoted to being a lead.

Leads are also sent via email in addition to being stored