Q: If the cpm is less than the bid amount, will I get more impressions for my money?
Posted by Jefferson Ubias on 02 November 2016 06:15 PM

A: These are two different points. You pay 1 cent more than the 2nd highest bidder after you. So if you bid $10 per CPM, and the 2nd highest bidder after you bid $7. You'll pay $7.1 for that CPM (and not the $10 max bid you put).

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